© 2025 Robbien Ltd
© 2025 Robbien Ltd
© 2025 Robbien Ltd
Brand rewired
Brand rewired
Intro
Intro
I gave my own brand, Robbien, a full refresh – from logo and typography to colour palette, website, and overall approach to self-promotion. I went with a dynamic identity built around vivid colours, geometric shapes, and a retro-style aesthetic blended with modern minimalism.
Year
2025
Industry
Design
Scope of work
/
Visual design
/
Branding
Intro
I gave my own brand, Robbien, a full refresh – from logo and typography to colour palette, website, and overall approach to self-promotion. I went with a dynamic identity built around vivid colours, geometric shapes, and a retro-style aesthetic blended with modern minimalism.
Year
2025
Industry
Design
Scope of work
/
Visual design
/
Branding
Challenge
Challenge
Challenge
Designing for yourself is a strange mix of freedom and paralysis; with no client to please, the hardest part was making decisions and sticking to them without spiralling into endless revisions.
It was also tricky to strike the right tone – professional but still personal, polished but still honest.
It was also tricky to strike the right tone – professional but still personal, polished but still honest.
Final thoughts
Final thoughts
Final thoughts
This project made me reflect more deeply on how I present myself and the kind of work I want to attract going forward.
It also reminded me that sometimes the best ideas come not from overthinking, but from trusting your gut and hitting publish.
It also reminded me that sometimes the best ideas come not from overthinking, but from trusting your gut and hitting publish.
© 2025 Robbien
Let’s chat
Tell me about your project – whether it’s a website, advertising, or presentation.
Quick response.
I usually get back to you within a day
Clear next steps.
I’ll lay out the next steps so there’s no guesswork
Let’s chat
Tell me about your project – whether it’s a website, advertising, or presentation.
Quick response.
I usually get back to you within a day
Clear next steps.
I’ll lay out the next steps so there’s no guesswork
© 2025 Robbien
Let’s chat
Tell me about your project – whether it’s a website, advertising, or presentation.
Quick response.
I usually get back to you within a day
Clear next steps.
I’ll lay out the next steps so there’s no guesswork